Wednesday, August 27, 2008
New Posting Series - Generation ME and Its Findings
Every now and then you come across a book that is saying things you suspected, but you lacked the data to prove it. Generation Me, a 2006 book from a professor of Psychology at San Diego State University, one Jean M. Twenge. So much of what is said about “Generation X” or “Generation Y” or the “Millenials” is based on anecdotes, not based on actual data. While Dr. Twenge uses anecdotes, she uses them to illustrate what the data shows. And what the data shows is that we are looking at a very arrogant generation (which she puts as statring in 1970...which means me and younger), a very confident generation, but one that is about to face some very tough realities. So over the next few weeks, watch for important points she makes to be placed here and then my commentary to go with it.